Brand Stickiness
What makes it so someone remember you above the rest? Was your encounter with them memorable in some way? Was it unusual, difficult, happy, sad, funny? Often, people don’t remember what you say but...
View Article10 Steps to 1 million YouTube Views while attracting traffic to your website
This article began with a little bet we made our children. We bet them they could not get 10,000 YouTube views on an original video they created. We even tried sweetening the deal with a prize if they...
View ArticleWhat’s happening with you?
When you are a small business owner, it is important to network. While mingling, it’s important to tell people how you are doing? One great icebreaker is always “How’s business going for you?” In...
View ArticleSmall Business Owners: You Need a Professional Website
So interesting, the calls we get about bargaining for a professional looking website. There is no better time to remind people that you get what you pay for. Even more so, if you’re smart and kind,...
View ArticleWork is not work when you’re having fun
Are you a small business owner? Are you having fun doing your job? Work is not work when you are having fun. Suddenly, you’re not watching the clock go by and waiting till 5:00. The time flies by...
View ArticleSmall Business Owners: Marketing Your Business
Marketing is how you let people know about your products and services. Imagine meeting someone at a coffee shop after you drop your kids off. As a small business owner, you get out to meet clients at...
View ArticleEveryday Marketing to Promote Your Business
Marketing is not just a subject we learn about in school. As small business owners, it is important to continuously think about what you can do to promote your products and services. We know...
View ArticlePricing for your Services: What are you worth?
Creating price breaks and price points is a tricky process, especially when you are first starting out. There are different philosophies behind how to price for your products and services. In the...
View ArticleThankful for a Successful Business
“Thankfulness is the beginning of gratitude. Gratitude is the completion of thankfulness. Thankfulness may consist merely of words. Gratitude is shown in acts.” ~Henri Frederic Amiel. It is this time...
View ArticleMake Your Website Stand Out.
All business owners need to have an online presence. E-commerce and online sales are a huge part of business today. Understanding how your online business works can be complicated but vitally...
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